olympics

UK Data analysis finds that general public interest in sporting participation increased

Paris Olympics Causes a 260% Spike In UK Sports Demand

UK Data analysis finds that general public interest in sporting participation increased by more than double the normal rate during the Summer Olympic Games.

  • In the UK, interest in specific sports, especially those that are less popular outside of the Olympics, rises steeply
  • Volleyball sees the steepest rise in interest in the UK
  • Amateur boxing, wall
  • ...