With skincare routines galore, ingredients explanations and skin-fluencer heavyweights like Hyram Yarbro joining, TikTok is now giving YouTube a run for its money when it comes to inspiring, educational and accessible skincare content.
But a new study from Money.co.uk analysing 750 TikTok videos from 50 of the platforms’ top skin-fluencers found that only half had skincare...
