Swindon takes top spot as the most thoughtful place in the UK

Swindon is the most thoughtful community in the UK

Claire Roberts
Authored by Claire Roberts
Posted: Wednesday, September 23, 2020 - 13:59

Communities in the UK and, around the world have shown unparalleled kindness in arguably the most testing time of our generation. But is there one community in the UK that gives back the most, and is the most thoughtful?

Bloom & Wild, the UK's leading letterbox flower company have crunched the numbers and identified which communities in the UK are the most thoughtful. By analysing the number of charities, volunteering opportunities, community gardening schemes, ultra-low emission vehicle ownership, and recycling rates, in proportion to population size, they've determined which places give the most back to their communities.

Key highlights:

  • Swindon takes top spot as the most thoughtful places in the UK, with Bath and Oxford in a close second
  • Bedford had the highest density of charities, followed closely by Edinburgh, and Bath
  • For the most volunteering opportunities per person, Carlisle is the best place to live
  • Truro has the density of community gardening schemes, then Blackpool, and Rochdale
  • Welsh towns of Bridgend, Wrexham and Caerphilly have the best recycling rate in the UK
  • Slough, Peterborough and Swindon have has the highest ownership rates of ULEV

Marisa Thomas, Head of Brand at Bloom & Wild said, : "It's incredible to see the level of thoughtfulness so many communities embody. Everywhere, people have been giving back in any way they can.  What really stands out to me is the huge number of opportunities there are to give back. From volunteering for your local charity to joining a community gardening group - there's lots we can all take inspiration from. It’s also so great to see a big rise in environmental efforts, like recycling rates and eco-friendly cars on our roads increasing." 

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